Anyone who has done online marketing knows that the lifeblood of a website is traffic! More visitors equal to more sales. However, here are 5 ways to increase your sales some that you can tweak your website to get more visitors.
The first method is to weave in your individual touch in your web sales message. Nobody wants to be sold to by a total stranger, but many people will buy what their close friends advise them to. If you can assure your viewer that you are genuine and who has their best interest at heart, they will be confident to accept your merchandise. Remember to appeal to an individual in your sales message, not to your whole audience.
The second method is to publicize testimonials and comments from your customers. A good idea would be to publicize both good and bad comments; that way prospects will be really confident that these testimonials are real. When prospects see testimonials on your website, they will have the belief to buy from you because human beings follow the herd mentality; when others have bought and confirmed the goods are valid, they will jump on the bandwagon and buy too.
Use visible representations for the problems and solutions that your commodity offers. Not everyone will read your text copy from the top to the bottom, but most people will pay attention to images on your website.
Give quality bonuses to associate with the merchandise. When you give bonuses that complement your merchandise, your prospects will feel it's a very good deal and it would be barmy to miss it. Be sure to state the monetary value of your bonuses so that people will be even more compelled to grab your special offers.
Lastly, ask for the sale! Many people entice their prospects with the benefits of their merchandise and sell to them with stories of how it will solve their problems, even offered fantastic bonuses but forget to ask for the sale. Give a clear instruction on how to purchase your merchandise (e.g. "click the button to buy now!").